Google Adwords for Beginners

In Partnership with 33 Degrees and supported by Google
Program Agenda:
  1. Introduction to Google Adwords.
  2. Adwords Walk-Through.
  3. GBG Stories
  4. Q&As
What You Will Learn:
  • How to calculate how much your Adwords budget should be (plus agency fees, if any) to ensure maximum ROI for your business objectives.
  • What should be the minimum monthly budget for Adwords to truly see effectiveness?
  • How to maximise click-through rates and Quality Score so your cost per click stays low, giving you more traffic with lesser spend.
  • Tricks to improve conversions on your landing page.
  • How to know which keywords to target and which to exclude, so you don't waste money on keyword duds and have more to spend on those that bring you more ROI.
  • How to bid for the "Holy Grail" keywords so your ads get listed for them at the "sweet spot" without paying too much.
  • And (the obligatory) more... ;)
  • Venue Address was changed to "8 Marina View Asia Square 1 #29-01 Singapore 018960". Orig#52880 2014-09-29 10:18:41
More updates
Mon Sep 29, 2014
6:00 PM - 9:00 PM SGT
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Venue Address
8 Marina View Asia Square 1 #29-01 Singapore 018960 Singapore
Google Business Group (GBG) - Singapore